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A (M)ad Man’s Cheat Sheet to Copywriting & Marketing

Get the Marketing Secrets Used By Your Favorite Brands Ready to write copy that actually converts? This powerful cheat sheet breaks down the essentials of high-performing copy—straight from the playbook of top advertisers and creative directors.

Grab this cheat sheet for $47

For freelancers, founders, or marketers…

You’ll learn exactly how to

Write headlines that stop the scroll
Use proven formulas that sell without sounding salesy
Speak directly to what your audience actually wants
Turn features into benefits that get clicks and sign-ups
Master the essential CTA, social proof, and skimmability hacks
Build copy faster—with confidence, not guesswork

This isn’t theory—it’s a no-fluff, plug-and-play resource you’ll come back to every time you write. Add it to your toolkit. Sell smarter. Convert faster.

Grab this cheat sheet for $47

Why It Works


This cheat sheet saves time, eliminates decision fatigue, and gives you the structure pro writers use—without the overwhelm. If you ever feel stuck staring at a blinking cursor, this is your go-to.

Grab it once. Use it forever. Write better copy every time.

Grab the Cheat Sheet for $47

Created by Drew Henry


This cheat sheet comes straight from the desk of Drew Henry—business coach, copywriter, and freedom-first strategist for solopreneurs who are tired of doing it all alone.

Drew built his own six-figure solo business using the exact copy formulas and strategies inside this guide. Now, he shares them with creatives, coaches, and founders through no-fluff templates and tools that actually help you sell—without burning out.

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Frequently Asked Questions

Ready to Sell Smarter?


Copywriting clarity in your back pocket—forever.

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Get the Cheat Sheet for $47